December 11, 2020
Business Tips and Tools
Incorporating Behavioral Science Insights into Agricultural Programs
About the Webinar
The New York Farm Viability Institute kicked off a 4-part series exploring the factors that influence a farmer’s decision to adopt a new practice. The first session featured behavioral sciences expert John Pickering with Evidn as he discussed how behavioral insights can be applied to further enhance your own work. Julie Sorensen with the Basset Healthcare’s New York Center for Agricultural Medicine and Health shared her experience using “behavioral nudging” to influence safety practices.