Ag Industry Trends & Outlooks

From national economic trends to housing demand, lumber supply and global trade shifts, many economic forces are shaping the U.S. forest products industry. In a recent Farm Credit East webinar, Paul Jannke, of Forest Economic Advisors, provided an economic forecast pointing to a year of stability, modest growth and continued adjustment across the forest products sector. The following are the key insights from the webinar. 

In this month’s Knowledge Exchange Partner article, Paul Jannke of Forest Economic Advisors, LLC delivers a compelling look at what’s ahead in the 2026 Forest Products Industry Outlook, spotlighting signs of momentum across lumber and pulp markets. Strengthening housing starts, steadier capacity, and gradual price gains point to an industry regaining its footing, even as long‑term structural pressures and shifting trade dynamics continue to shape the competitive landscape.

With a challenging housing market and a resumption of 25% tariff on U.S. imports of Canadian goods, what is at store for the forest products industry for 2025? Farm Credit recently hosted a webinar with Paul Jannke, of Forest Economic Advisors, to present a 2025 forest products industry outlook. Below are key takeaways on current housing market trends, inflationary pressures and economic factors that are affecting the industry. 

2023 was a challenging year for wood products markets. Rising interest rates hampered demand while capacity ramped up across the south. Paul Jannke, a forest industry expert with Forest Economic Advisors (FEA), recently presented his perspective on the region’s forest product markets and economic outlook.