Ag Industry Trends & Outlooks

While the broader economy is shifting sideways, opportunities remain strong for green industry producers who stay nimble, informed and ready to adapt. In a recent Farm Credit East webinar, Texas A&M’s Dr. Charlie Hall covered what’s ahead for the green industry in 2026. From fluctuating housing markets to rising input costs and evolving consumer behavior, this year is shaping up to be one of cautious optimism for the greenhouse, nursery and landscaping sectors.

In this month’s Knowledge Exchange Partner article, 2026 Green Industry Outlook, Dr. Charlie Hall of Texas A&M University offers a comprehensive assessment of the sector’s recent performance and emerging trends. As 2026 begins, the green industry is balancing cautious optimism with ongoing structural challenges. Although 2025 introduced significant uncertainty, the year ahead holds meaningful opportunities for firms that have adapted to shifting market conditions and positioned themselves for sustainable, long‑term growth.

Farm Credit East recently hosted a webinar with Andrew Adams of WineBusiness Analytics, providing insights for the wine and grape industry in 2026. While overall U.S. wine market growth is stagnant, Northeast winery growth remains steady creating opportunities for the region’s producers. Following are the key takeaways from this webinar. 

This month’s Knowledge Exchange Partner article explores how shifting consumer trends, demographic changes, and regional growth are reshaping the U.S. wine industry. While overall demand remains flat and competition intensifies, emerging opportunities in direct-to-consumer sales and East Coast winery expansion offer paths for resilience. Adaptability and innovation will be key as producers navigate evolving markets. Contributed by Andrew Adams, WineBusiness Analytics.